Rising indie-pop darling Lila Holler is set to release her latest single, "Not Mad," on August 16th. This sunny slice of indie-pop bliss is a glimpse into her highly anticipated sophomore EP, promising to be the soundtrack to your wistful romantic daydreams.
"Not Mad" is a warm embrace of a song, enveloping listeners with gentle guitar strums and ethereal vocals. It's a love letter to the unexpected moments when your heart skips a beat, revealing beautiful new feelings laced through poetic cadences. Striking a balance between folk-pop tenderness and alternative edge, Holler's sound is curated for fans who crave the soft intimacy of bedroom pop. It's a musical tapestry that feels both familiar and refreshingly new.
The track shimmers with the influence of indie-folk luminaries like Phoebe Bridgers and Lizzie McAlpine, while Holler's unique voice shines through. Her lyrics paint vivid snapshots of blossoming love, with lines like "I recognized him the moment I saw him/but I'm a hard person to keep in your pocket" showcasing her knack for weaving vulnerability with whimsy. Lila’s writing weaves a story of finding comfort amidst the most vulnerable moments and overcoming insecurities. Despite showing the soft beauty of early love, Holler beautifully captures those moments of adversity with what she considers some of her favorite lyrics: "I didn't know if he could block out their talking, but there's nothing better than laughing at the gossip."
Born from scribbled notes and snatches of melody, "Not Mad" blossomed into a fully-realized indie gem in Holler's bedroom. "This song was a brain dump of all those giddy, lovestruck feelings," she shares. The whole track evokes the feeling of listening on sun-drenched porches and lazy afternoons.
"I wanted the music to feel as light and bubbly as I felt inside."
"Not Mad" is more than just a song—it's an invitation to fall in love with life's little moments, all set to a soundtrack that feels like coming home.
In just six months since the release of her debut EP, Holler's soul-stirring melodies have captured the hearts of listeners, seeing an almost 100% increase in Spotify listeners and a 95% increase in Spotify streams. It's clear that her honest, unfiltered approach to songwriting is striking a chord with fans craving authenticity in their playlists.
Meet Lila Holler:
Lila Holler, an indie-pop musician and songwriter, finds inspiration in her nomadic upbringing across the United States. Her musical journey, sparked at 14 by a gifted guitar, has blossomed into a captivating songwriting career rich with indie-pop gems.
Influenced by artists like The Marias, Phoebe Bridgers, and FKA Twigs, Lila's sound blends folk-pop intimacy with alternative edge. Her music is a journey through the landscapes of love, growth, and self-discovery, inviting listeners into a world where every song feels like the soundtrack to their own story.
A 2023 Interlochen Arts Academy graduate and Fine Arts Award recipient, Lila's talent shines through her numerous accolades. She's a two-time National YoungArts Competition winner ('23, '24), a semi-finalist in both the International Songwriting Competition and American Songwriter Contest, and a Grammy Camp alum.
Currently splitting time between LIPA in Liverpool and her family in the U.S., Lila's live performances are a testament to her dedication to authentic audience connection. Whether on stage or in the studio, Lila Holler creates a musical experience that resonates with raw emotion and lived experience.
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By Hannah Schneider x Unheard Gems PR
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